A firm built by someone who’s sat in your chair.
Profit Solutions is a bookkeeping, payroll and tax firm built on an old-fashioned idea: small business owners deserve current books, straight answers, a firm that picks up the phone, and someone who can tell them what their numbers mean.
A note from the founder
Over a 38-year career I’ve founded and grown multiple multi-million dollar businesses, in more than one industry, and more than one of them past 500 employees. Every one of them needed clean books, and along the way I hired a lot of bookkeepers and accountants. So I learned, as a customer, the difference between a firm that files your paperwork and a firm that actually takes the worry off your plate.
Most small business owners I meet are living with the first kind. Their books run months behind. Their bookkeeper and their tax preparer have never spoken to each other. They find out what they owe in April, when it’s too late to do anything about it. Nobody’s doing anything wrong, exactly, but nobody’s watching the whole picture either.
Most accountants are trained to keep the IRS happy. That matters, and we do it. But I’ve spent my career on the other side of the desk: making payroll, pricing against competitors, deciding when to hire. So we don’t stop at clean books. We use them to show you where your business makes money and where it leaks.
I built Profit Solutions to be that kind of firm, and after building companies in other industries, this is the one I run day to day. We keep your books current every month. The same team that keeps them prepares your taxes, so nothing falls in the gap. Every quarter we sit down with you and go through what the numbers say. And when you call, you get a person, not a phone tree.
That’s the whole pitch. No gimmicks, no promises we can’t keep, no pressure. If you want to know whether we’re a fit for your business, call and we’ll talk it through honestly.
Respectfully,Bruce GordonFounder, Profit Solutions
How we work
Monthly, not once a year
Your books are closed every month on a schedule, and your statements arrive on time. Tax planning happens during the year, when there’s still time to act.
Everything in writing
Every engagement starts with a plain-English engagement letter that says exactly what we do, what it costs and how to reach us. No surprises on the invoice.
Your data, protected
Client records are handled under written confidentiality standards, and sensitive information is shared only as needed to do the work and as the law requires. The details are in our engagement letter and privacy policy.
Virtual where it helps, local where it counts
We meet by phone or video when that’s easier for you, and we’re a Florida firm with a Florida owner, not a call center. Most clients never need to visit, but you’ll always know exactly who has your books.
The people on your account
A small team, the same people every month, and names you’ll know.
Bruce Gordon
FounderBuilt the firm and the Owner’s Review. Reviews every engagement and signs every engagement letter himself.
Zach
AccountantTakes the first call with new clients and owners who are behind, and tells you in plain English where you stand.
Sanjay Sachdeva, EA
Enrolled AgentEnrolled to represent taxpayers before the Internal Revenue Service. Signs the returns we prepare and speaks for clients to the IRS.
Want to know if we’re a fit?
Fifteen minutes, no charge, no pressure. If we’re with a client when you call, you hear back the same business day.